×

• CLOSINGS & CANCELLATIONS

Stay up to date with school closings, event cancellations, and emergency alerts for the High Country.

View All Closings > 

SERVING THE HIGH COUNTRY

OUR STATIONS

NEWS | TALK | SPORTS

WATA

The High Country’s favorite for local News, Talk, and Sports!

COUNTRY

The Highway

The Highway is your country music powerhouse

70s – 80s HITS

Classic Hits

Classic Hits of the 70s & 80s, bringing you back to the good ‘ol days of music!

TOP 40

Pulse Boone

Playing all of the newest Top 40 hits and the throwbacks!

LISTEN TO OUR

PODCASTS

MAKING LIFE BETTERUNC HEALTH APPALACHIAN AND HIGH COUNTRY RADIO

Wakin’ Up In The High Country

Mark in the Morning welcomes in guests daily from all over the High Country!

NEW BUSINESS SPOTLIGHT

We want to introduce you to new faces and new places all over the area that you will want to discover! High Country Radio brings you New Business Spotlight twice a month presented by First Community Bank!

HIGH COUNTRY RADIO

LATEST LOCAL NEWS

All remaining votes to be cast in this midterm election comes down to the actual voting day nationwide, Tuesday, November 3rd. Polls in Watauga County will be open from 6:30 a.m. until 7:30 p.m. Locally, Watauga County voters will help decide races that involve board of commissioners, school board, and sheriff. Acro...
6m ago
The Watauga High School Women's Tennis Team came up just short at the 6A North Carolina State Championship against East Chapel Hill by a final of 5-4. The lady Pioneers, under Head Coach Shay Casey, finished the season as runner up in the state with an impressive record of 20-3. It was a strong finish to the regular s...
31m ago
The defending 6A state champion Watauga Pioneers closed out the regular season in style on Senior Night, defeating St. Stephens 35-22 Friday night at Watauga High School. The victory marks Watauga's fourth straight and improves the Pioneers to 5-5 overall and 4-1 in conference play. After opening the season 1-5, Wataug...
18h ago
HIGH COUNTRY RADIO

LOCAL SPORTS

The defending 6A state champion Watauga Pioneers closed out the regular season in style on Senior Night, defeating St. Stephens 35-22 Friday night at Watauga High School. The victory marks Watauga's fourth straight and improves the Pioneers to 5-5 overall and 4-1 in conference play. After opening the season 1-5, Wataug...
18h ago
App State came up short in a battle for first place in the Sun Belt East Division, falling 19-3 to Georgia Southern Saturday night in Statesboro. The Eagles controlled the clock throughout the game, holding the ball for nearly 44 minutes compared to just 16 minutes for the Mountaineers. Georgia Southern built a 16-3 le...
18h ago
The Pioneers are rolling! Watauga makes it three straight wins with a convincing 42-22 victory on the road at McDowell Friday night. The win improves Watauga to 4-5 overall and 3-1 in Northwestern 6A/7A Conference play, following victories over South Caldwell and Alexander Central in the previous two weeks. And the con...
Oct 24, 2026
App State takes down previously unbeaten James Madison, 34-31, in an overtime thriller at The Rock! James London drilled the game-winning 40-yard field goal, sending a sold-out Kidd Brewer Stadium into a frenzy! The Mountaineers rallied from an 11-point deficit, forced overtime, and finished the job in dramatic fashion...
Oct 23, 2026